As many of you already know that backlinks are the most important part of search engine optimization(SEO). Backlinks plays a vital role since from the starting to a get website indexed to get it ranked for a special keyword. But, do you know what are the factors that influence the backlinks most? If no, then check out the following factors:
Anchor Text:
The text that is used as link to connect with your website is known as anchor text and it is the most influencing factor of backlinks. Google gives anchor text so much value in its algorithm that if you want to get a ranking for a particular keyword, you should consider to get some relevant links from other sites using the keyword as a anchor text to your website.
Relevancy Of Links
The next most influencing factor of backlinks probably is the relevancy of the sites that is linking to your site and the way links is passed on to you( sidebar, footer, contextual link etc). Its always better to get contextual link as they make more sense.
Diversity of Link Sources
The links that comes to your site should not come from a single IP or the sites that are hosted on a same server. You should always focus on to get the links from different number of sites that are hosted on different servers. It is also better if you go and get some links from the sites that does not come under your niche to make the link building process more natural.
Attribute of links
You might have heard about no-follow and do-follow links. Links that have a dofollow attribute will pass a link juice to your site(pass page rank). So it is always better to gather the links from dofollow sites. Dofollow links are hard to get but are important to get the rankings in search engines for a competitive keyword.
I hope next time when you start a new link building campaign you will keep the above factors in mind and don’t forget to share your opinion about this post.
Pretty good advice, although as a SEO noob I wish you explained a little more what these things are and how I can apply them to my blog. Maybe a couple examples here and there?
Steven I will surely write a detailed post with examples so that you can understand the concept in a better way.